WWF x NOMINT

Case Study

Through an enduring creative partnership, NOMINT and WWF set out to communicate some of the most complex and urgent climate issues in ways that feel human, immediate, and impossible to ignore.

Directed by NOMINT's co-founder and Creative director Yannis Konstantinidis, we created four films, each released on the opening day of its respective COP conference, designed to cut through policy language and speak directly to people. 

Reaching millions of viewers worldwide, the films have helped audiences better understand the realities of the climate crisis, turning abstract data into emotional, tangible experiences. 

The work stands as proof that world-class craft and storytelling can shift perception, spark conversation, and drive meaningful awareness at a global scale.

COP29: In Hot Water 

A stop-motion film shot entirely on a thermal camera to communicate the invisible crisis of the heating of our oceans. 

WWF - In Hot Water Yannis

With over 8 million views in its first two months, this film dives into the devastating impact of rising ocean temperatures and marine heatwaves. It brings to life the unseen crisis threatening marine ecosystems, coral reefs, and human livelihoods, illustrating why urgent intervention is necessary to protect the world’s oceans.

Read the full video breakdown here

WWF - In Hot Water | Behind the Scenes Yannis

COP28: Up In Smoke 

A stop-motion animation made with real smoke to talk about the fossil fuel emissions.

WWF - Up in Smoke Yannis

Winner of the animation Grand Prix at Ciclope ‘24, this film visualizes the catastrophic effects of continued fossil fuel use. Fossil fuels drive over 75% of global man-made greenhouse gas emissions and nearly 90% of all carbon dioxide emissions. By using actual smoke as an integral visual element, the film makes the invisible devastation of carbon emissions hauntingly real.

Read the full video breakdown here

WWF Up in Smoke / Behind the Scenes Yannis

COP27: A Flammable Planet 

A hand-crafted stop-motion world consumed by real fire to communicate the effects of the wildfires. 

WWF - A Flammable Planet Yannis

Climate change and wildfires feed into each other, creating a vicious cycle of destruction. Winning Online Animation of the Year at the Webbys, this film follows a rabbit—a symbol of all life—trapped in an ever-intensifying blaze. The film, just like reality, highlights how these massive fires devastate communities, wildlife, and the climate, underscoring the urgent need for action against deforestation and land mismanagement.

Read the full video breakdown here

Behind-the-scenes: WWF - A Flammable Planet Yannis

COP26: Can't Negotiate the Melting Point of Ice 

A stop-motion film using real, melting ice to communicate the melting of the Arctic Ice.  

WWF - Can't negotiate the melting point of ice Yannis

The story of a young polar bear struggling to survive in an increasingly melting Arctic environment. In the film, as in real life, Arctic sea ice is vanishing rapidly, altering ecosystems and causing widespread destruction around the planet. A stark reminder that world leaders must act now.

Read the full video breakdown here

WWF - Can't negotiate the melting point of ice - Test Yannis

WWF-Can't negotiate the melting point of ice-Making-of-excerpt-A Yannis

Awards

Grand Prix Animation CICLOPE Festival 2025
Grand Prix Animation CICLOPE Festival 2024
Grand Clio Film Craft The Clio Awards 2025
Best of Show Non-Profit ADC Awards 2025
Client of the Year Non-Profit (WWF) ADC Awards 2025
Gold Production Design The Clio Awards 2025
Gold Film Craft: Innovation ADC Awards 2025
Gold Film Craft: Short Video ADC Awards 2025
Gold Production Accomplishment New York Festivals (NYF) 2025
#2 Most Awarded Campaign Charity Sector World Creative Rankings 2025
Gold Animation - Founder's Pick The Motion Awards 2025
Official Selection The APA Collection APA Show 2025
Gold Animation - Story / Idea Creative Circle Awards 2025
Gold Animation - Lens Based Animation Creative Circle Awards 2025
Gold Film Craft - Production Design Styling / Art Direction Creative Circle Awards 2025
Gold Craft - Art Direction Collision Awards 2025
Gold Craft - Use of Music Collision Awards 2025
Gold Advocacy & Causes Collision Awards 2025
Gold Non-Profit Collision Awards 2025
Gold Sustainability & Environment Collision Awards 2025
Gold Craft - Directing Collision Awards 2025
Gold Moving Image Craft & Production: Animation The One Show 2024
Gold Best Animation Design Creative Circle Awards 2024
Gold Production Design The Clio Awards 2024
Gold Animation The Clio Awards 2024
Gold Animation CICLOPE Festival 2024
Gold Animation: 2D & Stop Motion British Arrows 2024
Gold Production Design British Arrows 2024
Gold Motion / Film Craft: Animation ADC Awards 2024
Gold Motion / Film Craft: Design for Good ADC Awards 2024
Gold Best Animation for Positive Change Creative Circle Awards 2024
Gold Best Lens Based Animation Creative Circle Awards 2024
Gold Animation New York Festivals (NYF) 2024
Show Winner Animation AICP 2024
Show Winner Visual Style AICP 2024
Gold Direction Shark Awards 2024
Gold Animation Crestal Awards 2024
Gold Productin Design Cresta Awards 2024
Gold Special Effects Cresta Awards 2024
Gold Production Design Collision Awards 2024
Gold Lighting Collision Awards 2024
Gold Direction Collision Awards 2024
Gold Non-Profit Collision Awards 2024
Gold Sustainability & Environment Collision Awards 2024
Official Selection The APA Collection APA Show 2024
Winner Moving Image The Drum 2024
Top 100 Ad Campaigns Worldwide World Creative Rankings 2023
Show Winner Best Animation The Webby Awards 2023
Official Selection The APA Collection APA Show 2023
Gold Moving Image Craft & Production: Animation The One Show 2022
Gold Animation The Clio Awards 2022
Gold Best Animation for Positive Change Creative Circle Awards 2022
Gold Best Lens Based Animation Creative Circle Awards 2022
Gold Animation Shark Awards 2022

Credits

CLIENT WWF
AGENCY NOMINT
PRODUCTION NOMINT
CREATIVE DIRECTION Yannis Konstantinidis & Christos Lefakis
DIRECTOR Yannis Konstantinidis
EXECUTIVE PRODUCER Marilena Vatseri
UNDERWATER PERFORMERS MK & MK
TRACK ‘No Surprises’ by Radiohead
MUSIC AND SOUND SUPERVISION Daniel Payne & Matt Lee (Twelve Decibels )
SOUND DESIGN AND ADDITIONAL PRODUCTION Leftfield
SOUND SUPERVISION AND MIX Phil Bolland (SineAudio Post Production Studio)
SOUND DESIGNERS Frankie Beirne & Michele Covio (Sine Audio)
SOUND DESIGN Julian Marshall (Sine Audio)
MUSIC PUBLISHER Andrew Howell (Warner Chappel Music UK)
RECORD LABEL Emma Lomas (Beggars Group)
COLOUR GRADING George Kyriacou (Black Kite Studios)
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